Tuesday, May 26, 2009
The Economics of Facebook
Social networks, such as Facebook, are generating vast amounts of data that could be valuable to businesses - especially in terms of marketing and advertising. A May 22, 2009 Business Week article entitled "Learning, and Profiting, from Online Friendships" by Stephen Baker claims:
"Companies are working fast to figure out how to make money from the wealth of data they're beginning to have about our online friendships."
"Companies are working fast to figure out how to make money from the wealth of data they're beginning to have about our online friendships."
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